Creating Lemonade:
Redefining your business opportunities post September 11, 2001.

Our national tragedy took its toll on travel service providers from airlines to booking agents. Abracadabra DMC, brainchild of executives at Travel by Dana, conceived a vehicle to offer world-class service in the Denver metro area to extend business prospects during this period.

Destination Management. It’s the concern of travel managers, event producers and companies with groups of employees traveling to a specific location with a single-minded purpose. DMs make the magic when they arrive providing all the details, guaranteeing success to exceed client expectations.

While the site design employed a whimsical Flash driven concept, mystery & the magic of miracles performed for client called for a dramatic name. The design elicits visions of wizards & make believe. As if by magic – solving the complex tasks of event production, destination management. Abracadabra!